What is Kickstarter?

There’s just something magical about Kickstarter… You immediately feel like you’re part of a larger club of art-supporting fanatics.”
Amanda Palmer—successful Kickstarter project creator

I’ve been trying to explain what Kickstarter is ever since I told my family and friends that I plan to launch a Kickstarter campaign in September. Although most of them understand that I need to raise money to pay for editing and publishing the book I’m writing, many of them don’t get how an online pledge system like Kickstarter can help me do that.
I’m really not as tech savvy as I pretend to be and I don’t completely understand how the fund-raising site works. To give a clear explanation I’m going to share what the website at Kickstarter.com says about the Kickstarter fund-raising platform.

Kickstarter is new way to fund projects. Its full of projects that are brought to life by supporters. There are thousands of creative projects raising funds on Kickstarter right now.
Together, creators and backers make projects happen.
Project creators set a funding goal. If people like a project, they can pledge money to make it happen. Funding on Kickstarter is all-or-nothing — projects must reach their funding goals to receive any money. To date, since 2009, an impressive 44% of projects have reached their funding goals.
Creators keep complete ownership of their work. Backers are supporting projects to help them come to life, not for profit. Instead, project creators offer rewards to thank backers for their support. Backers of an effort to make a book or film, for example, often get a copy of the finished work. Creative works were funded this way for centuries.Mozart, Beethoven, Whitman, Twain, and other artists funded works in similar ways — not just with help from large patrons, but by soliciting money from smaller patrons. In return for their support, these patrons might have received an early copy or special edition of the work. Kickstarter is an extension of this model, turbocharged by the web. They believe that creative projects make for a better world and that building a community of backers around an idea is an amazing way to make something new.


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